Privacy Policy

Last updated: March 20, 2026

Summary: We collect only the data you choose to share. We never sell your data. You can export or delete everything at any time.

1. Information We Collect

Account Information

When you create an account, we collect your email address and authentication credentials. If you sign in with Google, Apple, or other providers, we receive your name and email from those services.

Contact Data

When you choose to import contacts, we collect the contact information you select, which may include:

Names, phone numbers, and email addresses
Birthdays and anniversaries
Company names and job titles
Relationship labels (e.g., "mother", "spouse")

You choose which contacts to import — we never automatically sync your entire address book.

Context You Share

Yenesow only uses data you explicitly provide within the app. This includes your responses to the Tune Up questionnaire (relationship closeness, contact frequency goals, relationship context) and your conversations with Yene, your AI assistant. We never access your messages, emails, SMS, or any external communications.

Usage Data & Analytics

We collect anonymized usage data such as feature usage patterns, app performance metrics, and crash reports to improve the service. We use Mixpanel and other third-party analytics providers to understand how our app is used to improve user experience. This data is aggregated and does not identify you personally. You can opt out of analytics tracking at any time in the app's Settings menu.

2. How We Use Your Data

We use your data exclusively to provide and improve the Yenesow service:

Relationship Health Scores: We use the context you share through Tune Up — relationship closeness, milestones, and your goals — to generate health scores for your relationships.
Smart Nudges: We use relationship data and milestones to send you timely reminders about birthdays, important dates, and when it's time to reach out.
AI Assistant: Yene, our AI assistant, uses your relationship context to suggest conversation starters, events, and meetup ideas.
Contact Organization: We auto-categorize contacts into Family, Friends, and Professional groups based on contact data.

3. Data Storage & Security

All data is encrypted at rest using AES-256 encryption
Data is transmitted over TLS 1.2+ encrypted connections
OAuth tokens for connected services are encrypted with AWS KMS
Infrastructure is hosted on Amazon Web Services (AWS) in the United States
We follow industry-standard security practices including regular security audits

4. Data Sharing

We do not sell, rent, or share your personal data with third parties for marketing purposes. Ever.

We may share data only in these limited circumstances:

Service Providers: We use AWS for hosting and infrastructure. These providers process data on our behalf under strict contractual obligations.
Legal Requirements: We may disclose data if required by law, court order, or governmental regulation.
With Your Consent: We will share data with third parties only when you explicitly authorize it.

5. Your Rights & Controls

You have full control over your data:

Access: View all data we have about you within the app
Export: Request a full export of your data at any time from Settings
Delete: Delete your account and all associated data permanently from Settings
Revoke: Disconnect any integrated service at any time, and we will delete the associated data
Modify: Edit or remove any contact data, categories, or attributes

6. Data Retention

We retain your data for as long as your account is active. When you delete your account:

All personal data is permanently deleted within 30 days
Anonymized, aggregated analytics data may be retained
Backup copies are purged within 90 days

7. Children's Privacy

Yenesow is not intended for users under 13 years of age. We do not knowingly collect data from children under 13. If we learn that we have collected data from a child under 13, we will delete it promptly.

8. Third-Party Integrations

When you connect third-party services (Google, Apple), those services have their own privacy policies. We encourage you to review them. We only access the specific data scopes you authorize, and you can revoke access at any time.

9. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of significant changes via email or in-app notification. Continued use of the service after changes constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this privacy policy or your data, contact us at:

Email: privacy@yenesow.com
Support: support@yenesow.com